The solutions we provide are attractive from a corporate perspective as well as being convincing from the human angle. Rather than over-fulfilling existing requirements, they are specifically targeted towards areas with a high growth potential: either rejuvenating established markets or creating/developing new ones.
Our research and workshop methods take account of the key factors in any successful innovation project: space, team and process. We use different perspectives as a springboard for solutions, breaking with conventional thought patterns, creating a joint understanding of what is new, developing solutions, then testing them and modifying them based on consumer feedback, before finally moving forward together to implement the preconditions for action.
persona development • job-to-be-done workshops • brand workshops
concept writing • concept labs • design labs • design thinking workshops
co-creation • ideation and prototyping workshops